Softline AG and ITAMS continue their growth strategies with affiliate partnership

Leipzig, Antwerp, Copenhagen, Munich, Nieuwegein, London, Paris, Vienna, 19.03.2018 – Softline Group, an international IT consulting group focusing on Software Asset Management, IT security, virtualization, and infrastructure management has signed a partnership with IT Asset Management Solutions Ltd (ITAMS), an expert in IT & Software Asset Management.

“Over the last year and a half, we have taken multiple steps in the further development of the international footprint of the Softline Group. With our SAM multi tool strategy and the related expansion of our partner network we are able to support organisations to select and use the right technology to fit their needs. This new partnership with ITAMS offers us the ability to strengthen our presence within the UK, enabling us to get closer to our existing customers in territory as well as address the UK market as a whole. In ITAMS we have found a partner that is skilled, knowledgeable, and most important, customer centric. Our partnership gives us joint access to a large pool of resources needed to continue our growth with international customers all over Europe. I am very much looking forward to working with the ITAMS team.”, says Dennis Montanje, Managing Director Softline Solutions Northern Europe.

“We are delighted to have found in the Softline Group an international team with both deep SAM skills and which is very aligned with our own methods, practices and culture, but also with a perfectly complementary geographic coverage and understanding of the changing SAM and ITAM tools market.

Combining the capabilities of the No.1 European player and the No.1 UK player in SAM Managed services according to the ITAM Review, with both organisations featuring prominently in Gartner’s recent list of SAM Services companies clearly gives us a joint leading position in the Northern European market. 

This a very exciting move, further complemented by both companies being aligned in their independence from the volume licensing supply chain”, says Paul Sheehan, founder of ITAMS.

About Softline Group:

Softline Group is Europe’s leading international & independent Software Asset Management expert. Creating transparency in software assets and defining the long-term SAM strategy with corresponding short-term actions, will help organisations to achieve Compliance, Control and Cost savings for their IT. The years of experience and expertise in the field of Software Asset Management offers customers a unique step-by-step approach fully based on best practises and the ISO/IEC standard for SAM. The Softline Group has subsidiaries in Germany, the Netherlands, Belgium, Denmark, United Kingdom, Austria, France and is specialised in Software Asset Management, IT-Security, Virtualisation and Infrastructure Management. The Softline Group is a multiple award-winning organisation and certified implementation partner for numerous software publishers.

About IT Asset Management Solutions:

Formed in 2002, with over 15 years specialist experience, ITAMS is one of the most mature vendor independent IT & Software Asset and Licence Management consulting and managed service providers in the UK, with extensive international project experience.

The organisation provides a wealth of pragmatic, objective advice and operates in all phases of the service lifecycle including SAM / ITAM advisor/service designer, trainer, process/policy expert, project partner and ongoing managed services provider.

ITAMS helps organisations optimise Software Licensing, SAM and ITAM for cost and risk reduction purposes, and operates in both the public and private sectors worldwide, with existing clients including 14 of the FTSE 25.

ITAMS delivers effective licence positions, risk assessments and audit defence, full re-negotiation of licence contracts in risk/reward engagements, and has particular vertical experience in IT asset and licence management tools and data quality optimisation.

For more information, please visit 

Softline Group NE is now Noventiq NE

Since 1st of March 2024, Softline Group Northern Europe is renamed to Noventiq Northern Europe